Lady Levi’s®

Meet Viola: Our Oldest Pair of Women’s Levi’s® Jeans

We’re known for creating the world’s first blue jean, patented in 1873, for men. But in the 1930s,… / / / / / / / / / / / / / /

Throwback Thursday: The Skinny on Skinny Jeans

Today, skinny jeans are a staple of most people’s wardrobes. In fact, the fit has become so essential… / / / / / / / / / /

How Levi’s® Put Pants on the Women’s Movement

It may seem like a simple contribution in the larger journey toward gender equality, but Levi’s® truly pushed… / / / / / / / / /

Uncovering the Levi’s® Legacy in Marilyn Monroe’s Final Film

The 1961 movie, The Misfits, is notable for its critical acclaim, its star-studded cast and its fame as… / / / / / / / / /

Throwback Thursday: Lady Levi’s® in Japan

Earlier this year I traveled to Mumbai and Milan to share our 80-year history of women’s jeans with… / / / / / /

Throwback Thursday: A ‘Lot’ of History

For many of our fans, the Levi’s® brand is synonymous with Levi’s® 501® jeans. The name of those… / / / / /

Girl, Inspired

Manhattan Event Celebrates Launch of Levi’s® New Women’s Denim Collection Trends come and go, but badass women never… / / / / / / /

18 Famous Firsts for Women

Throughout history, female pioneers have changed our world for the better. They’ve fought for equal rights, demanded equal… / / /

Travel Tales: Lady Levi’s Pay a Visit to Mumbai

Impressions of India As a prelude to the full global reset of our Levi’s® women’s product line, I… / / / / / / /

It’s Never Too Late to Live in Levi’s

Eighty years ago this fall, Levi Strauss & Co. charted new territory with the launch of Lady Levi’s®… / / / / / /