One of the reasons Levi Strauss & Co. has been around for over 170 years is because we make iconic products that balance quality with newness and innovation. We’re continuing that legacy this year, with two of our brands — Levi’s® and Dockers® — launching new products that combine our well-known quality and design with even more functionality and ease.
Whether it’s heading to the office, running errands around town or taking a hike out on the trails, the latest pants from Levi’s® and Dockers® can be worn for all occasions and mark a new iteration of products that respond to today’s consumers’ needs.
511™ Slim Tech Men’s Pant
In January, the Levi’s® brand introduced the Levi’s® Tech program, offering fans a compelling new lifestyle point-of-view through a line of products that allow wearers to be active while simultaneously showcasing their personal style. Then in early March, Levi’s® officially launched its first design of the versatile series: the 511™ Slim Tech Men’s Pant.
The pant features a five-pocket style, based on one of our bestselling denim fits, that is perfectly calibrated to do just about everything. Available in a range of colors, each fit has a secure zip back pocket to store a phone, wallet, transit card and other essentials. Featuring a tech stretch warp knit fabric crafted from recycled polyester, the innovative Levi’s® Tech product also provides four-way stretch, has moisture wicking and cooling properties, and protects from the sun with a UPF 50+ rating.
The new iteration of the classic pant is perfect for any activity — from commuting and hiking, to cheering from the sidelines at a soccer game.
Dockers® GO Collection
Levi’s® isn’t the only brand in the LS&Co. portfolio expanding their active-friendly product assortment. In February, Dockers® announced the Dockers® GO Collection, a next-level performance line made with flexible, moisture-wicking features that excel on high-movement days. Dockers® GO embodies versatile comfort at its core, ensuring you maintain a great look for any occasion. The collection provides comfort-driven, fashionable staples backed by quality that will last in your wardrobe for years to come, so you’re always in style.
All products from the Dockers® GO collection feature COOLMAX® Ecomade technology, a game-changing material that ensures thermoregulation to keep consumers cool and dry throughout the day. COOLMAX® Ecomade yarn is also made from recycled material, so Dockers® GO wearers can feel good about looking good.
In a world that demands flexibility, clothing isn’t just a fashion statement; it’s a lifestyle choice. At LS&Co., we’re focused on making durable, quality clothes that feel good, last long and take you anywhere you want to go — and look great while you’re at it.
