There’s a new premium line hitting the denim world this year.
Introducing the Levi’s® Blue Tab collection.
The brand’s latest premiumization play, the Blue Tab collection is the most elevated and sophisticated expression of denim leadership to date. The collection is rooted in tradition, revisiting the brand’s rich history of crafting authentic workwear and seamlessly blending timeless utility with contemporary innovation. It incorporates cues of Japanese craftsmanship — a nod to how the brand has been pairing iconic Levi’s® aesthetics with the quality and sensibility of Japanese craftsmanship in recent years — showcasing the artistry and precision that give Levi’s® denim its unparalleled character and quality.
The Blue Tab collection features iconic denim staples along with new tops, skirts and outerwear, all celebrating the art of denim dressing. Each product is crafted with signature Levi’s® details, combining timeless style with modern versatility. Elevated fabrics, including neppy denim, chambray shirting and lightweight, rich inky hued selvedge denim, add a refined touch throughout the line.
The Blue Tab collection highlights different aspects of sophistication for men and women. For men, the collection is rooted in Americana stylings. The Marker Loose, for example, is brought to life with beautiful, lightweight denim and can be paired with the Scout Jacket, crafted in a powder blue proprietary selvedge denim created alongside Japan’s Kaihara Denim Mill. This proprietary denim is used for modern versions of timeless denim styles, crafted with classic dark denim, including our icons the 511® and 502® jeans. The Blue Tab collection also includes the classic Fishtail Parker for men, made with lightweight neppy denim shirting, and a new Blue Tab Type 1 Jacket. For shirts, the Classic White T-shirt is versatile and understated while the Chambray Work Shirt features beautiful, lightweight chambray with classic workwear details.
For women, the Blue Tab collection emphasizes sophisticated denim tailoring and feminine craftsmanship. It offers a seamless head-to-toe ensemble featuring the Type I-inspired Trucker Jacket and Seamed Skirt, crafted from light-wash denim and detailed seaming. The Utility Dress is a lightweight, drapey reinterpretation of a classic mechanic suit, while the Barn Jacket and Carpenter pants are adorned with chambray lining and collar accents. The Blue Tab collection also includes minimalist women’s shirts, like the Club Shirt with subtle Western yoke details and a Denim Work Shirt. The new “Carve Fit” offers a modern silhouette with a straight outseam and shaped inseam that creates a slight bell at the bottom. Rounding out the collection are classic fits like the Column and Barrell jeans, ensuring timeless versatility.
The Levi’s® Blue Tab Collection will be available for the ’25 Spring/Summer collection. Stay tuned for more updates coming soon.