Categories for Brands

#LevisPride: How We Can Fight Stigma Together

This year’s Levi’s® PRIDE Collection is all about evoking a conversation. After several collections celebrating the brand’s belief in total…

Blog Entry - Brands - June 19, 2017

There’s brand loyalty, and then there is Mexico’s loyalty to the Levi’s® brand. “The Levi’s® brand equity in Mexico is…

Blog Entry - Brands - June 15, 2017

Trends come and go, but they will never take the place of a classic. And you’d be hard pressed to…

Blog Entry - Brands - June 13, 2017

Levi Strauss & Co. has long taken pride in its commitment to standing up for the rights of the LGBTQ…

Blog Entry - Brands - May 25, 2017

It’s impossible to tell the story of Levi’s® without a chapter in music. The latest segment of The 501® Documentary…

Blog Entry - Brands - May 22, 2017

On May 20, Levi’s® celebrates the anniversary of the day that would forever change the way that people dress: the…

Blog Entry - Brands - May 19, 2017

Ask most people about Canada’s imprint on the denim business, and you’re likely to get at least one Canadian tuxedo…

Blog Entry - Brands - May 15, 2017

The deYoung Museum’s new Summer of Love Experience is a must-see retro ride for fashion fans of ‘60s style. The…

Blog Entry - Brands - May 11, 2017

“Made in Cambodia,” a new short film sponsored by the Levi Strauss Foundation, is putting the spotlight on the often-unseen…

Blog Entry - Brands - April 27, 2017

This year I’m highlighting some of Levi Strauss & Co.’s top tops, something we’ve been doing for almost 140 years.…

Blog Entry - Brands - April 27, 2017