Categories for Brands

The Levi’s® Music Project Hits New Digital Note

The Levi’s® Music Project is soaring to new octaves with an official relaunch. The project kicked off earlier this month…

Blog Entry - Brands - November 15, 2021

The 2021 Fall Levi’s® Wellthread® collection continues, in true Wellthread® style, to ask what happens when sustainability is prioritized at…

Blog Entry - Brands - October 25, 2021

It’s no accident that the Signature by Levi Strauss & Co.™ and DENIZEN® from Levi’s® brands have become synonymous with…

Blog Entry - Brands - October 4, 2021

Righty-O! Levi’s® and Felix the Cat™, the beloved cartoon character that rose to popularity during the silent film era, are…

Blog Entry - Brands - September 23, 2021

The creation of Levi’s® Red Tab™ Sweats was almost like kismet, according to Dawn Vitale, vice president of Global Merchandising Men’s,…

Blog Entry - Brands - September 20, 2021

To vintage clothing collectors, graphic artists and designers, our Levi’s® Red Tab is an icon. Today, you’ll find it on…

Blog Entry - Brands - September 1, 2021

Shared values are a key foundation to any great relationship. According to the co-founders behind Beyond Yoga, it was those…

Blog Entry - Brands - August 12, 2021

The Levi’s® brand officially made the cut this week on episode five of Making the Cut, Amazon Prime Video’s fashion-focused…

Blog Entry - Brands - July 30, 2021

This summer, Dead Heads will officially get the Levi’s® treatment. Celebrate the music, community and legacy of one of the…

Blog Entry - Brands - July 27, 2021

We’re proud to wear what we love here at Levi Strauss & Co., and we sure do wear it well.…

Blog Entry - Brands - July 16, 2021