Categories for Heritage

Throwback Thursday: Women Wear the PantsThrowback Thursday: Women Wear the Pants

Eighty years ago this month, Levi Strauss & Co. forever changed women’s fashion with the introduction of Lady Levi’s® jeans —…

Blog Entry - Heritage - September 18, 2014

The History Behind Two Denim IconsThe History Behind Two Denim Icons

Bluejeans and the denim jacket. They’re timeless fashion staples, but do you ever wonder how that came to be? Both…

Blog Entry - Heritage - August 25, 2014

Throwback Thursday: Jumping the FenceThrowback Thursday: Jumping the Fence

A Levi’s® employee turned rancher lives his life in denim. Nevada cattle rancher Mark Sampson has worn Levi’s® jeans all…

Blog Entry - Heritage - August 7, 2014