In honor of Valentine’s Day tomorrow, I’ve rounded up some heartwarming love stories about vintage Levi’s® garments. From a lost…
Blog Entry - Heritage - February 13, 2020
This week, the Contemporary Jewish Museum in San Francisco opens its doors to its new exhibit, Levi Strauss: A History of…
Blog Entry - Heritage - February 11, 2020
Next month Levi Strauss & Co. turns 167 years old. It’s a milestone marked by the date, March 1853, when…
Blog Entry - Heritage - February 6, 2020
At Levi Strauss & Co., we’ve celebrated the All-American game of football with our unique style and flare for decades.…
Blog Entry - Heritage - January 28, 2020
It’s 2020 — a new year, a new decade and the perfect time to announce the newest addition to the…
Blog Entry - Heritage - January 16, 2020
The past decade was a defining one for the Levi Strauss & Co. Archives. We added some iconic clothing to…
Blog Entry - Heritage - January 9, 2020
Becoming a Levi’s® designer wasn’t Dan Weinberg’s original dream job. “I always wanted to be a cartoonist,” he shared with…
Blog Entry - Heritage - December 19, 2019
Every year, the Levi Strauss & Co. Archives receives hundreds of questions from around the globe. Whether it’s a query…
Blog Entry - Heritage - December 11, 2019
Peggy Caserta was only 24 years old when she opened Mnasidika, a clothing boutique on Haight Street in San Francisco…
Blog Entry - Heritage - November 22, 2019
This February, San Francisco’s Contemporary Jewish Museum (CJM) is getting a denim makeover courtesy of Levi Strauss. Levi Strauss:…
Blog Entry - Heritage - November 15, 2019
