Heritage Archives - Page 13 of 15 - Levi Strauss & Co : Levi Strauss & Co

Throwback Thursday: Jumping the Fence

A Levi’s® employee turned rancher lives his life in denim. Nevada cattle rancher Mark Sampson has worn Levi’s® jeans all…

Blog Entry - Heritage - August 7, 2014

Right now skinnies are in, but every few years the flare becomes popular again. When wide legs had their heyday…

Blog Entry - Heritage - July 31, 2014

Just last week, the Levi’s® brand launched its biggest advertising and marketing campaign in recent years, Live in Levi’s®. It’s…

Blog Entry - Heritage - July 10, 2014

When people hear the word “Archives” they usually think of rooms filled with boxes, photographs, old clothes, and other old…

Blog Entry - Heritage - July 3, 2014

As the new LS&Co. historian, I expected to get my feet wet mining for Levi’s® heritage stories. One month into…

Blog Entry - Heritage - June 26, 2014

If you live and breathe Levi’s® and you happen to be in Berlin, then you better believe you’re taking the…

Blog Entry - Heritage - June 19, 2014

In 1989, then-CEO Bob Haas decided that Levi Strauss & Co. needed a professional archivist and historian to manage the…

Blog Entry - Heritage - June 5, 2014

For this week’s Throwback Thursday we hear from one of our community partners, the Mission Asset fund, who is connected…

Blog Entry - Values - May 29, 2014

This week we celebrated the 141st birthday of an icon – the beloved 501® jean. Soon after we patented rivets for work pants on May…

Blog Entry - Heritage - May 22, 2014

Open up any fashion magazine, or watch people on the street in places like Los Angeles, San Francisco and New…

Blog Entry - Heritage - May 15, 2014