LadiesinLevis Archives - Page 2 of 3 - Levi Strauss & Co : Levi Strauss & Co

Uncovering the Levi’s® Legacy in Marilyn Monroe’s Final Film

The 1961 movie, The Misfits, is notable for its critical acclaim, its star-studded cast and its fame as the final…

Blog Entry - Heritage - October 28, 2015

Denim always has stories to tell — ones that are revealed in tears, fades, frays and mends. The jeans created…

Blog Entry - Brands - October 23, 2015

In the 1960s, American sketch comedy television show Rowan & Martin’s Laugh-In became a pop culture phenomenon and one of…

Blog Entry - Heritage - October 15, 2015

Cowgirl poet Georgie Connell Sicking’s life reads like a Louis L ’Amour Western novel. She was born and raised on…

Blog Entry - Heritage - October 1, 2015

Earlier this year I traveled to Mumbai and Milan to share our 80-year history of women’s jeans with media in…

Blog Entry - Heritage - September 17, 2015

American women joined the workforce in droves during World War II, replacing men who were serving as soldiers overseas. Known…

Blog Entry - Heritage - September 10, 2015

From your everyday out-and-about to dressing up for a night on the town, denim is always a solid choice. It’s…

Blog Entry - Brands - September 9, 2015

Levi Strauss & Co. first went global in the 1960s, and by the 1970s had a few powerhouse products for…

Blog Entry - Heritage - August 20, 2015

When the Levi’s® team goes on safari, they bring along hundreds of pairs of jeans. Now, to be fair, these…

Blog Entry - Brands - August 10, 2015

For many of our fans, the Levi’s® brand is synonymous with Levi’s® 501® jeans. The name of those iconic pants…

Blog Entry - Heritage - August 6, 2015