Celebrating 50 Years of Our Women’s Clothing Division
Fifty years ago, Levi Strauss & Co. organized the women’s clothing division in 1968 and gave it the name Levi’s®…
Blog Entry - Brands - October 12, 2018Fifty years ago, Levi Strauss & Co. organized the women’s clothing division in 1968 and gave it the name Levi’s®…
Blog Entry - Brands - October 12, 2018The history of Levi Strauss & Co. and our products is often told through men—founder Levi Strauss who gave blue…
Blog Entry - Heritage - March 23, 2018Levi Strauss & Co. first went global in the 1960s, and by the 1970s had a few powerhouse products for…
Blog Entry - Heritage - August 20, 2015The 1960s represent a decade of tremendous progress for women’s rights — the FDA approved birth control pills, Betty Friedan…
Blog Entry - Heritage - July 16, 2015