The Streetwear Standard: Americana Evolved
What is it that defines a typical American wardrobe in 2017? While the turnover of fashion and trends in the…
Blog Entry - Brands - July 18, 2017The Streetwear Standard: Americana Evolved
The Levi’s® L-Pack: Packing for Success
The Levi’s® brand is packing a lot into its new L Pack. For the brand’s accessories team, the newly launched…
Blog Entry - Brands - July 17, 2017
Levi’s® Jonathan Cheung: My Summer Reads
Not all beach reads are created equal. With summer in full swing, there’s no better time to beef up on…
Blog Entry - Values - July 10, 2017
The 80-Year Coverup
It’s been 80 years since Levi Strauss & Co. last exposed the copper rivets on the back pockets of our…
Blog Entry - Heritage - July 6, 2017
Behind ‘The Sasha Project LA’
What Isabell Bogosian saw as work attire, her daughter Sasha saw as a blank canvas for artistic expression. As a…
Blog Entry - Values - July 5, 2017
Levi’s® – A True ‘Patriotic’ Brand
Looking to celebrate this July 4th weekend in true style? Bust out the stars, stripes and Levi’s®. After all, our…
Blog Entry - Values - July 3, 2017
And Scene! Setting the Store Experience
We are nothing without our people. The people who are driven each day to build upon the long legacy of Levi Strauss…
Blog Entry - Brands - June 28, 2017
Stonewall + LS&Co.: Marching Toward Equality
On June 11, Levi Strauss & Co. and Stonewall Community Foundation bused engaged activists and employees from New York to…
Blog Entry - Values - June 23, 2017
#LevisPride: How We Can Fight Stigma Together
This year’s Levi’s® PRIDE Collection is all about evoking a conversation. After several collections celebrating the brand’s belief in total…
Blog Entry - Brands - June 19, 2017
Mexico Lives in Levi’s®
There’s brand loyalty, and then there is Mexico’s loyalty to the Levi’s® brand. “The Levi’s® brand equity in Mexico is…
Blog Entry - Brands - June 15, 2017
