Levi Strauss & Co. is driven by strong values, creativity and hard work. Using innovative, sustainable and progressive practices isn’t just how we make our jeans and other products — it’s a principle we value in all of our work.

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All things Levi Strauss & Co. Here, you'll find interviews with our designers, company news and exclusive looks into everything we're excited about.

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Jean Stories: Shaping the Levi’s Look

During a recent visit to our headquarters, Jean Stories took a crash course in Levi Strauss & Co. history, and spent some time learning how innovation is shaping our future. …

Eric Hollenbeck Blue Ox Millworks

A Modern Day Pioneer Reviving Craftsmanship

Welcome to the latest installment of our Modern Day Pioneer Series. The series was designed to share stories of people who are changing the world in their Levi’s®. Our Modern…

Icons Feature

The History Behind Two Denim Icons

Bluejeans and the denim jacket. They’re timeless fashion staples, but do you ever wonder how that came to be? Both can be traced back to a single man: Levi Strauss.…