Chip Bergh is the President and Chief Executive Officer (CEO) of Levi Strauss & Co, a leading global apparel and consumer goods company with sales in more than 110 countries.
Bergh is a strategic leader with a proven ability to build and grow brand powerhouses, bring new products to the mass market, develop innovative marketing campaigns, and capitalize on digital platforms to drive brand awareness.
Prior to joining Levi Strauss & Co, Bergh was Group President, Global Male Grooming, for The Procter & Gamble Company (P&G). During his twenty-eight year career at P&G, he served in a number of leadership positions with increasing levels of complexity and scope.
In his role as Group President, Global Male Grooming, Bergh was responsible for all aspects of branding, innovation and key investment decisions of the $7 billion global business. In this role, he also led the global expansion of Gillette Fusion to more than 80 markets outside of North America, building a $2 billion brand.
Additionally, Bergh was the driving force of a number of successful product launches and multi- platform marketing campaigns. He has led multiple acquisitions and completed an extended tenure in Asia where he led expansion strategies in a number of emerging markets.
Bergh previously served on the Board of Directors for VF Corporation and on the Economic Development Board, Singapore. He was also a member of the US-ASEAN Business Council, Singapore.